Meet the founders behind Infinite Life Insurance Agency
Founded on decades of combined experience, trust, and deep community roots, our leadership team is dedicated to safeguarding families across St. Louis, Missouri. Visit us at 4150 Crescent Dr, Suite 1, St. Louis, MO 63129 to plan with confidence.

Blake Griffin, Founder
At 67 years of age, Blake Griffin brings more than 20 years of hands-on experience in the insurance sector. As the principal founder of Infinite Life Insurance Agency, Blake established the agency with a clear vision: to ensure local families have straightforward guidance and dependable financial security for life's most critical moments.

Bruce Griffin, Co-Founder
Working side-by-side with his brother, Bruce Griffin, age 60, provides dedicated leadership and thoughtful client advisory services. Bruce is committed to helping individuals navigate the intricacies of burial planning and life protection, ensuring every family is treated with personal dignity and care.

Donald Lattimore, Co-Founder
With more than 15 years in the insurance industry, Donald Lattimore, age 55, brings extensive insight, reliability, and community focus to our leadership team. Donald specializes in helping families create sustainable plans that alleviate burden and protect long-term financial security.
"Working with Blake, Bruce, and Donald gave our family total peace of mind. Their compassionate guidance and decades of experience made a difficult topic straightforward and comforting."
The Miller family, St. Louis